how to use the same theme that you bought? : im new in wordpress and i bought a theme from tavern and i want to use the same theme pictures and everything but when i install the theme i dont see the same pictures.

[this is the theme that i bought][1]


[this how it looks like when i install it][2]


  [1]: http://i.stack.imgur.com/TOhHf.jpg
  [2]: http://i.stack.imgur.com/t4hgC.png

thank you guys