Can't use pip in Jupyter Notebook : <p>I want to use pip in Jupyter Notebook ,but there is a SyntaxError when i ran the code</p>

<pre><code>pip install hyperopt
 File "&lt;ipython-input-3-156c4fe098ed&gt;", line 1
pip install hyperopt
          ^
SyntaxError: invalid syntax
</code></pre>

<p><a href="https://i.stack.imgur.com/frs66.jpg" rel="nofollow noreferrer">error image</a></p>
